For Subscription & High-AOV Ecommerce

Your real ROAS isn't on new customers. It's locked in your lapsed list.

Trained human agents call your lapsed subscribers and high-value buyers and bring them back. Guaranteed 5x ROI in 30 days, or your $1,000 commitment back. Paid only on recovered revenue.

4x to 5x
Customer ROI
$0
Upfront Cost
7 Days
To First Recovered Orders
25 to 40%
Lapsed-buyer Reactivation*

* Reactivation rate of 25 to 40% is observed on our service-business book and pending an ecommerce-specific audit. For ecommerce we model conservatively at 12 to 15% in worked examples below until we publish a verified ecommerce range.

Your paid ROAS is on strangers. Ours is on people who already bought from you.

CAC is rising. iOS attribution is broken. Lookalikes are getting weaker. Every dollar of paid spend is chasing a stranger who has never given you a credit card. Meanwhile your lapsed list is sitting in your CRM. The acquisition cost is sunk. The product fit is proven. They already bought from you once.

Paid Acquisition ROAS
Audience
Strangers
Acquisition cost
Rising every quarter
Attribution
Degraded post-iOS 14.5
Typical ROAS
2 to 4x and declining
Risk
You pay for impressions regardless of outcome
Performance-priced
Winback ROAS (Winback Engine)
Audience
Customers who already bought from you and proved intent
Acquisition cost
Sunk
Attribution
Deterministic (call log + order timestamp)
Effective ROAS
5x, guaranteed in 30 days or refunded
Risk
$1,000 to start, refunded if we don't hit 5x. Performance fees only on revenue we actually recovered.

"Your real ROAS isn't on new customers. It's locked in your lapsed list."

ROAS here is structural. Every $1 in performance fees corresponds to $5 in recovered revenue at the 20% rate (1 / 0.20 = 5). You commit $1,000 to start the 30-day pilot — refunded if we don't hit 5x. After that, performance fees only on revenue we actually recovered from lapsed buyers we contacted, attributed inside the agreed window.

Built for two kinds of ecommerce.

Subscription ecommerce

  • Boxes, supplements, beauty replenishables, food, pet
  • Recurring revenue model where churn is the central P&L problem
  • Your lapsed list is mostly cancelled subscribers and paused accounts
  • Recovered subscriber LTV pays for many touches

High-AOV non-subscription ecommerce

  • $50+ AOV, repeat-purchase categories
  • Furniture, electronics, premium apparel, specialty food, jewelry
  • Customers buy infrequently but at high ticket
  • One recovered order pays for many touches
Not a fit if
  • Drop-shipping, white-label arbitrage, or sub-$30 AOV
  • One-and-done categories (mattresses, wedding dresses, single-occasion)
  • No phone numbers in your customer database
  • Lapsed list under ~500 contacts

If you're outside this fit, we'll say so on the strategy call. We won't sell something that won't work.

How It Works

Three simple steps. No software to learn. No AI. Just results.

1

Connect Your Data

Connect your store or CRM (Shopify, WooCommerce, Recharge, Klaviyo, Bold Subscriptions, Skio, Stay AI, Loop Returns, and most major ecommerce stacks). We identify which lapsed subscribers and high-value buyers are most likely to return.

2

We Build Your Campaigns

Lapsed customer callbacks, birthday outreach, refer-a-friend. Tailored scripts, smart timing, human review.

3

Real People Make Real Calls

Trained agents pick up the phone. Every call recorded. Customers rebook, renew, or buy gift cards.

Campaigns That Recover Orders

Built for the way ecommerce lapses actually happen. Tailored scripts, smart timing, human review.

Cancelled Subscriber Win-back

Subscription brands: trained agents call recently cancelled subscribers, surface the real reason they left, and re-offer them on the plan that fits.

Paused Subscription Reactivation

Pause is a soft cancel. We call paused accounts before they churn fully and convert them back to active.

Lapsed High-Value Buyer Recall

Non-subscription: previously high-AOV buyers who haven't ordered in 12+ months. Human calls reopen the relationship and surface the next order.

Cart-Abandonment Recovery for Proven Buyers

Not first-time visitors. Existing customers who abandoned a cart get a real call, not another automated email.

Replenishment Outreach for Consumables

Predictive replenishment calls for product categories with known reorder cycles. Pre-empt the inbox blast and just ask.

VIP and Repeat-Buyer Re-engagement

Priority outreach to the top decile of your buyer list when activity drops. Personal, calm, on-brand.

Refund and Return Follow-up

Recover the relationship, not just the dollar. A trained agent calls after a return to understand the reason and offer the right next product.

These are examples. Every campaign is customized to your store, your customer base, and your category economics.

We're a Profit Center, Not a Cost

Guaranteed 5x ROI in your first 30 days. $1,000 commitment to start, refunded in full if we don't hit it. After that, you only pay a percentage of revenue we actually recover.

30-Day Pilot
The Offer
Guaranteed 5x ROI
For every $1 in fees, we recover $5 for you
$1,000 commitment fee · refunded if 5x isn't hit in 30 days
20% of net recovered revenue · weekly billing
  • $1,000 to start, refunded if we don't hit 5x
  • You keep 80% of every recovered dollar
  • Weekly billing on actual recovered revenue
  • First reactivated bookings inside 7 days
Book a Strategy Call

How the guarantee works: $1,000 commitment fee to start the 30-day pilot. We use our own trained agents and charge 20% of net recovered revenue, billed weekly. If we don't deliver 5x your fees in the first 30 days, you get the $1,000 back. If we recover $0, you pay $0 in performance fees. Every $1 you pay corresponds to $5 we recovered for you, by structure.

What's Included
  • Trained, dedicated human agents
  • Personalized outreach to your lapsed list
  • Customer Success Manager
  • Weekly performance reporting
  • All calls recorded and reviewable
  • Campaign playbooks and scripts
What Counts as Recovered Revenue
  • Applies only to lapsed customers we contact who book inside the attribution window
  • Excludes normal repeat bookings from active customers
  • Excludes refunds and no-shows (net recovered revenue only)
  • Excludes existing active customers in your database

What the math looks like (illustrative).

Two worked examples so both sub-audiences see themselves. All numbers below are illustrative and clearly labeled.

Example A

Subscription brand

Subscribers (active)
12,000
Annual churn rate
35%
Lapsed subscribers in last 12 months
4,200
Reactivation rate from WBE outreach
15% (conservative, mid-range)
Recovered subscribers
630
Avg recovered LTV per saved subscriber (6-month retention assumption)
$180
Recovered revenue
$113,400
WBE fee (20% of recovered)
$22,680
You keep
$90,720
Effective ROI
5x
Example B

High-AOV non-subscription

Lapsed buyers (no purchase in 12+ months)
6,500
Reachable contacts with phone number
4,800
Reactivation rate from WBE outreach
12%
Recovered orders
576
Avg recovered order value
$220
Recovered revenue
$126,720
WBE fee (20% of recovered)
$25,344
You keep
$101,376
Effective ROI
5x

Illustrative only. Reactivation rates of 25 to 40% are observed on our service-business book. For ecommerce we model conservatively at 12 to 15% until our ecommerce sample is large enough to publish a verified range. Your strategy call will model your actual list.

We Integrate With Your Ecommerce Stack

Connect your store, subscription engine, and CRM. We pull lapsed buyer data automatically. No migration, no manual exports.

Shopify
Shopify
WooCommerce
WooCommerce
BigCommerce
BigCommerce
Recharge
Recharge
Skio
Skio
Stay AI
Stay AI
Klaviyo
Klaviyo
Yotpo
Yotpo

Also works with Bold Subscriptions, Loop Returns, Postscript, Attentive, and most major ecommerce stacks. Don't see yours? We integrate with any system that exports customer data: CSV, API, or direct connection.

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Client Satisfaction

Full Transparency

No black boxes. You see everything we do.

Every Call Recorded

Full transparency. Listen to any call, anytime. Quality you can verify.

Always a Real Person

Never bots, never robocalls. Every call is made by a trained human agent.

Human Oversight

Experienced team leads review calls, coach agents, and ensure quality on every campaign.

TCPA & DNC Compliant

We follow all phone outreach regulations. Proper consent, proper timing, proper documentation, and a clean Do-Not-Call posture.

Respectful Opt-Out

Customer says stop? We stop. Immediately. No questions asked.

Frequently Asked Questions

Will this conflict with our Klaviyo, SMS, or email flows?

No. Phone is a separate channel and customers respond to it differently. We call after your automated flows have done their work, on the lapsed contacts your flows didn't recover. If anything, you'll get better attribution because the order is logged against the call.

Is this TCPA and DNC compliant?

Yes. Phone outreach is governed by TCPA and the federal DNC registry. We work from your existing customer phone numbers (collected at checkout), respect DNC, document consent, and honor opt-outs immediately. Every call is recorded and reviewable. We do not send marketing email, so CAN-SPAM is not part of our footprint.

What ecommerce stacks do you work with?

Shopify, WooCommerce, BigCommerce, Recharge, Bold, Skio, Stay AI, Klaviyo, Loop Returns, Yotpo, and most major stacks. If your stack isn't listed, ask. We can almost always integrate.

How does pricing work for ecommerce?

Same as everywhere else on the site. 30-day pilot with a refundable $1,000 commitment fee — you get it back if we don't hit 5x ROI in the first 30 days. After the pilot, 20% of net recovered revenue, billed weekly. We only get paid on lapsed buyers we contacted who actually purchase again inside the attribution window. Refunds and chargebacks are excluded.

What counts as a "recovered" ecommerce customer?

A previously lapsed buyer (no purchase in the agreed lookback window, typically 90+ days for non-subscription, 30+ days post-cancellation for subscription) who we contacted and who places a qualifying order inside the attribution window. We track every call and every order timestamp. Refunds, chargebacks, repeat purchases from active customers, and orders from contacts we did not call are all excluded.

There's hidden revenue in your customer list. Let's find it.

Stop chasing strangers. Bring back the customers who already proved they want your product. No setup fees. No retainer. You only pay a percentage of recovered revenue.