Most lapsed clients did not switch salons. They just never got rebooked.
Trained human agents call your lapsed salon and spa clients and put them back on the books. Guaranteed 5x ROI in 30 days, or your $1,000 commitment back. Performance-priced, paid only on recovered revenue.
Reactivation rate of 25 to 40% is observed on our service-business book (salon, spa, fitness, dental). Actual recovery on your list depends on lapsed-client volume, average ticket, service cadence, and how long it has been since their last visit.
How It Works
Three simple steps. No software to learn. No AI. Just results.
Connect Your Data
Connect your salon or spa platform (Zenoti, Vagaro, Booker, Mindbody, GlossGenius, Boulevard, Phorest, Square Appointments, and most major beauty stacks). We identify which lapsed clients are most likely to rebook based on past visit cadence, service type, and time since last appointment.
We Build Your Campaigns
Lapsed customer callbacks, birthday outreach, refer-a-friend. Tailored scripts, smart timing, human review.
Real People Make Real Calls
Trained agents pick up the phone. Every call recorded. Customers rebook, renew, or buy gift cards.
Campaigns That Rebook Clients
Built for the way salon and spa clients actually lapse. Tailored scripts, smart timing, human review.
90-Day No-Rebook
A trained agent calls clients who walked out happy 90 or more days ago but never put the next appointment on the calendar. The check-in is human and unhurried, surfaces whatever quietly pulled them out of cadence, and rebooks them into the right service at the right time.
Color and Cut Overdue
Color clients on a 6 to 8 week cadence and cut clients on an 8 to 12 week cadence run on a clock. When they slip past 2x their median interval, the relationship is at risk but still warm. We call before a competitor sees the gap, and we rebook them with their stylist whenever we can.
Loyalty and Membership Reactivation
Lapsed loyalty members, paused memberships, and clients who stopped using their package balance are the highest-intent segment in the book. Most never reactivate on their own. A respectful human call surfaces the friction, protects the loyalty relationship, and converts the balance into a booked visit.
Seasonal Reset
Post-summer no-shows, post-holiday drift, January lulls, and the long stretch between weddings and back-to-school. Salon and spa churn moves in predictable waves. We pre-empt the next dropout cycle with outreach timed to the season, not after the chair has been cold for six months.
These are examples. Every campaign is customized to your salon or spa, your client base, your service mix, and your category economics.
We're a Profit Center, Not a Cost
Guaranteed 5x ROI in your first 30 days. $1,000 commitment to start, refunded in full if we don't hit it. After that, you only pay a percentage of revenue we actually recover.
- $1,000 to start, refunded if we don't hit 5x
- You keep 80% of every recovered dollar
- Weekly billing on actual recovered revenue
- First reactivated bookings inside 7 days
How the guarantee works: $1,000 commitment fee to start the 30-day pilot. We use our own trained agents and charge 20% of net recovered revenue, billed weekly. If we don't deliver 5x your fees in the first 30 days, you get the $1,000 back. If we recover $0, you pay $0 in performance fees. Every $1 you pay corresponds to $5 we recovered for you, by structure.
- Trained, dedicated human agents
- Personalized outreach to your lapsed list
- Customer Success Manager
- Weekly performance reporting
- All calls recorded and reviewable
- Campaign playbooks and scripts
- Applies only to lapsed customers we contact who book inside the attribution window
- Excludes normal repeat bookings from active customers
- Excludes refunds and no-shows (net recovered revenue only)
- Excludes existing active customers in your database
What the math looks like (illustrative).
Two worked examples so both sub-audiences see themselves. All numbers below are illustrative and clearly labeled.
Single-location salon
- Active clients
- 800
- Annual churn rate
- 45%
- Lapsed clients in last 12 months
- 360
- Reachable contacts with phone number
- 305
- Reactivation rate from WBE outreach
- 30%
- Recovered clients
- 92
- Avg recovered LTV per saved client (6-month retention assumption at $150 ATV, 4 visits)
- $600
- Recovered revenue
- $55,200
- WBE fee (20% of recovered)
- $11,040
- You keep
- $44,160
- Effective ROI
- 5x
5-location salon and spa group
- Active clients across 5 locations
- 4,000
- Annual churn rate
- 45%
- Lapsed clients in last 12 months
- 1,800
- Reachable contacts with phone number
- 1,530
- Reactivation rate from WBE outreach
- 25%
- Recovered clients
- 380
- Avg recovered LTV per saved client (6-month retention assumption at $180 ATV, 4 visits)
- $720
- Recovered revenue
- $273,600
- WBE fee (20% of recovered)
- $54,720
- You keep
- $218,880
- Effective ROI
- 5x
Illustrative only. Reactivation rates of 25 to 40% are observed on our service-business book. Actual outcomes depend on your platform data quality, lapsed-client contactability, service mix, and ATV. Your strategy call will model your actual book.
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ISO 27001:2022 
Great Place to Work 
Top 500 Global BPO Full Transparency
No black boxes. You see everything we do.
Every Call Recorded
Full transparency. Listen to any call, anytime. Quality you can verify.
Always a Real Person
Never bots, never robocalls. Every call is made by a trained human agent.
Human Oversight
Experienced team leads review calls, coach agents, and ensure quality on every campaign.
TCPA & DNC Compliant
We follow all phone outreach regulations. Proper consent, proper timing, proper documentation, and a clean Do-Not-Call posture.
Respectful Opt-Out
Customer says stop? We stop. Immediately. No questions asked.
Read deeper on salon and spa reactivation
Frequently Asked Questions
Will this conflict with our Zenoti, Vagaro, Booker, Mindbody, or GlossGenius flows?
No. Phone is a separate channel and clients respond to it differently than to email or SMS. We call after your platform's automated reminders and rebooking nudges have done their work, on the lapsed clients those flows did not bring back. Appointments are tagged to the call so your attribution gets cleaner, not muddier.
Our books are stylist-attached, not salon-attached. Does that break the model?
No. It is one of the questions we ask first on the strategy call. When the book is stylist-attached, we route each recovered client back to their original provider whenever the platform allows. When a stylist has left the location, we offer the client the closest-fit replacement and let them choose, instead of forcing a switch and burning the relationship. Either way, the client is rebooked into your business, not lost to it.
Is this TCPA and DNC compliant?
Yes. Phone outreach is governed by TCPA and the federal DNC registry. We work from client phone numbers you already collected at intake, respect DNC status, document consent scope, and honor opt-outs immediately. Every call is recorded and reviewable. We do not send marketing email, so CAN-SPAM is not part of our footprint.
What salon and spa platforms do you work with?
Zenoti, Vagaro, Booker, Mindbody, GlossGenius, Boulevard, Phorest, Square Appointments, Rosy, and most major salon and spa stacks. If your platform exports client data (CSV, API, or direct connection), we can integrate. Ask on the strategy call if your stack is not named here.
How do you handle clients who came in once on a discount and never returned?
They get a different script and a lower priority than your full-price regulars. One-and-done discount clients are a real segment in beauty, and most of them are not worth a call. We tier the lapsed list by visit count, ticket size, and service type before any outreach goes out, and we focus the team on the clients who already proved they will pay full price.
What counts as a "recovered" client?
A previously lapsed client (no booking for the agreed lookback window, typically 90 or more days for hair, color, and spa services, longer for cadences like massage or facials) who we contacted and who books, shows, and pays inside the attribution window. We track every call and every booking timestamp. Refunds, cancellations, repeat bookings from already-active clients, and visits from clients we did not call are all excluded.
How does pricing work for salons and spas?
Same as everywhere else on the site. 30-day pilot with a refundable $1,000 commitment fee — you get it back if we don't hit 5x ROI in the first 30 days. After the pilot, 20% of net recovered revenue, billed weekly. We only get paid when lapsed clients we contacted actually rebook and pay inside the attribution window. Refunds and chargebacks are excluded.
There's hidden revenue in your customer list. Let's find it.
Stop chasing strangers. Bring back the clients who already sat in your chair, loved the service, and paid full price. No setup fees. No retainer. You only pay a percentage of recovered revenue.